© BLUESUN photo team, June 14, 2023

Digital Solutions with Substance

Strategic Web Development & Web Design for SMEs

We create websites, web applications and digital solutions for companies in the Basel region.

Collage with screenshots of customer websites - examples of well thought-out, visually strong and user-friendly web design from Bluesun
Collage with screenshots of customer websites - examples of well thought-out, visually strong and user-friendly web design from Bluesun

Strategic Web Design

We analyse your market environment, refine your positioning and develop a clear design structure. The result is web design that provides orientation, builds trust and strengthens your business presence.

Image: Screenshots of various client websites

Screenshots of various tools. We create web designs that are visually inspiring, logically structured and pick up users - for more reach and sustainable success.
Tools and technologies that we select specifically for web projects. We work with modern systems that grow with you - secure, high-performance and future-proof.

Content that guides

Web content shapes how your company is perceived. It structures information, creates orientation and makes positioning visible. Well-developed content is not an accessory – it is a central instrument of your digital presence.

Image: Tools and technologies we select specifically for web projects

Experience builds confidence.

Imbach Logistik AG Wincasa AG Sinfonieorchester Basel Longines CHI Classics Basel Jet Aviation AG Maus Frères SA World Men’s Curling Championship Galliker Transport AG Stücki Shopping Federal Office of Civil Aviation Emil Frey Group Comlux Aviation AG HRS Real Estate AG
Today, SMEs in the Basel region benefit from it.

Web. Copy. Visuals. Support. All under one roof.

Portraits of people in everyday situations - summery, urban, stylized like an oil painting. Photographed and edited by the Bluesun photo team in summer 2024
Portraits of people in everyday situations - summery, urban, stylized like an oil painting. Photographed and edited by the Bluesun photo team in summer 2024.

Photography with Substance

Observation over staging.
Structure over decoration.

We develop visual frameworks for companies, spaces and people – precisely composed, technically refined and built for long-term use.

Image: Portraits. Photography and editing: BLUESUN photo team, summer 2024

The CMS mybluesun shows a clear, structured interface – developed in Switzerland.
The CMS mybluesun shows a clear, structured interface – developed in Switzerland.

mybluesun – Swiss-built digital infrastructure

mybluesun is a controllable platform for websites, portals and web applications. Scalable, secure and designed for long-term maintainability – without plugin dependencies. Swiss-built and continuously developed since 1998.

Image: The mybluesun CMS combines a modern UI, intelligent automation and flexible multilingual capabilities.

Bluesun in conversation

Why many strong businesses look weaker online than they really are

Many businesses do excellent work, yet online they look like everyone else.

In this conversation, Romeo Rüsch, founder and owner of Bluesun AG, explains why – and what can be done about it.

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Here’s how <i class='fa-duotone fa-solid fa-right' aria-hidden='true'></i>

Clear structure. Solutions that last.

A website that positions your business, persuades visitors and generates enquiries. How we do it – and why many clients have worked with us for over 25 years.

Image showing workspaces, fine art equipment, editing stations, and photo studio at the Bluesun Studio.
Image showing workspaces, fine art equipment, editing stations, and photo studio at the Bluesun Studio.

The Bluesun Studio – Workspace for digital development.

This is where system architectures, web platforms and visual concepts take shape. A technically structured environment in which design, development and visual expertise are brought together – supported by clear processes and controlled infrastructure.

Image: Our studio with workstations, image editing, photo studio, and fine art equipment.